In the anything-goes atmosphere of Las Vegas, few indulgences are forbidden. The city is a magnet for
hoteliers and restaurateurs who long to venture into the
ostentatious, the grandiose, the outlandish, or the avant-garde
and to live at the cutting edge of fearless style making and
trendsetting. At the south end of the Las Vegas Strip, in the
freshly gilded Luxor, Cathouse has opened its doors and
promises to thrust forward the pleasures of dining and
nightlife from the mere sensual into the sensuous.
With the much-publicized reconception and $300 million
renovation of the Luxor, MGM Mirage made it clear that every
facet of the hotel would push the envelope of guest
expectations. The first major step toward that goal was to
assemble a high-powered selection of superlative venues to fill
45,000 square feet of prime dining and nightlife real estate.
Cathouse, a nineteenth century French
bordello-themed “loungerie” with a kitchen
helmed by Chef Kerry Simon, is the final
piece of phase one of that makeover
scheme, which has included celebrity-partnered
openings of LAX Las Vegas,
Company, Noir, and other exclusive hot
spots to fuel a sophisticated elite scene that
takes dead aim at the
jet-set and high-society
club crowd.
With its lingerie-clad
servers and performers
and its seductive
ambiance, Cathouse
walks the perilous and
thrilling path between the
socially acceptable and
the carnal lure of the
demimonde.
PLAYFUL FOOD
Celebrity Chef Kerry Simon has his work cut
out for him to capture the attention of guests
distracted by voyeuristic impulses to glance at
waitresses passing in provocative outfits or to
watch women primping behind glass in a dimly
lit peek-a-boo boudoir showcase. To complement
and challenge the hypnotic allure of
Cathouse’s sensual charms, Chef Simon has created
a culture-spanning array of entrées and
tapas-style small plates, providing global fare at
seemingly modest Las Vegas prices. The full-service
menu of American, Asian, and European-inspired
dishes is available for traditional hours,
and the lighter fare menu of shared-plate items
and innuendo-laced desserts continues late into
the night.
Sharing small plates of creative and playful
food is representative of the more simple philosophy
behind the overt sexiness and seductive
atmosphere of Cathouse, says restaurant consultant,
former MGM Mirage and Wynn Las Vegas
executive, Cathouse partner, and all-around Las
Vegas shaker-and-mover Elizabeth Blau.
“At the end of the day,” Blau says, “we’re a
restaurant. We want the food to be fun and
approachable … and for people to have fun
enjoying it together.” Blau, who deserves as
much credit as anyone for making Las Vegas
the dining destination it is today, knows concept
restaurants have a short lifespan without
the food to back up the enterprise. She, her
husband Kim Canteenwalla, and Chef Simon
have previously teamed up at the now-closed Simon kitchen + bar at the Hard Rock Hotel & Casino Las Vegas, Simon LA, and Simon Telluride. When partners Seth Yudof and Douglas Leferovich of Masquerade Productions approached them with the bordello concept and asked them to create a complementary food concept, they shied away from the rampant excess so common on Strip menus and concentrated on simple-yet-indulgent food experiences.
"Our heart is on the food side," says Blau, "and we want it to be comfortable for people." Consequently, Chef Simon has produced dishes that approach comfort food status, while more adventurous fare waits nearby on the menu, all with the added comfort of affordability. In few places would house-made potato chips with onion dip share a menu with Amercian sturgeon caviar.
BEVERAGE PROGRAM
The beverage program also wants
to be fun and approachable, and it
has the added task of appealing to
late-night ultra-loungers. With wine
and beer, Cathouse has taken a food-centric
path to offer a variety of choices for the perfect
dining experience. The wine list is not heavily
laden with prestige labels or vintages. Rather, it
focuses on wines to accent Chef Simon’s
Cathouse cuisine, and, Blau reports, sales have
been “heavy.” GM Larry Downey says sparkling
wines have a strong presence on the wine list,
and the “bubbles” fit into the Cathouse scene
well. “Champagne and strawberries are perfect
for the Cathouse atmosphere. And the
Shingleback Black Bubbles [Sparkling Shiraz]
is very popular.”
The beer list offers bestsellers and a few
food-friendly craft brews. The beer menu is
not “highlighted” says Downey, but it features
Belgian-style brews like Chimay that complement
Chef Simon’s cuisine as well as popular,
larger-volume favorites for the nightclubbers.
The signature cocktail menu, created by
Chef Simon, Chris Wessling, Brook Stanford,
and others on the bar and culinary staff,
intends to take guests across the threshold
from restaurant to nightclub and from the
usual drink experience to something more
sumptuous and indulgent. Blau believes cocktails
can be elixirs and philters to open the
senses to more intense experiences and points
to chocolate and coffee liqueurs as inherently seductive ingredients that can be extremely sensuous,
“as long as [the drink] is not too sweet.”
Despite the period piece feeling of the
heavily velveted Lee Cagley-designed décor,
Cathouse has not mined history to uncover
bordello-appropriate drinks. “We didn’t try to
find some absinthe cocktail recipe from the
nineteenth century.” Instead, Blau says they
chose a “modern cocktail program” that takes
advantage of the availability of fresh ingredients
and the ever-mounting number of new
liqueurs and flavored spirits. Managing Partner
and Creative Director Seth Yudof says the specialty
menu follows the flirtatious spirit of the
Cathouse philosophy. “We created drinks with
sexy, fresh ingredients and gave them playful,
double entendre names that go along with the
bordello theme.”
French Kiss and Between the Sheets appear
on the list, but the Cathouse versions raise the
bar with Ketel One Citroen, Veuve Clicquot
Ponsardin Champagne, Hennessy VS cognac,
10 Cane rum and Cointreau in the recipes,
while the Multiple Orgasm becomes more luscious
than the standard orgasm by calling for
Absolut Vanilla vodka and Godiva Dark
Chocolate liqueur. A Strawberry Blonde promises
a lush, invigorating mixture of Ketel One
vodka, Lillet Blonde vermouth, fresh lemon
sour, and strawberry purée. Guests will also
find the risqué-sounding Latin Lover, XXX, and
Perfect Pear on the list, using fresh juices,
fruits, herbs, and fine spirits.
Bottle service, nearly ubiquitous in Las
Vegas clubland, has been especially productive
at Cathouse. Guests buy bottles at upward of
$325 and get unlimited mixers, garnishes, and
service. Downey says sparkling wines and vodkas,
most notably Veuve Clicquot Yellow Label
and Grey Goose, are current favorites.
“Veuve Clicquot is the lowest-price
Champagne for service,” says Downey, “and
Grey Goose is a hot brand they mix with energy
drinks, drink as martinis, and can mix with
just about anything.” In the 400-person capacity
loungerie, Downey has about 20 tables
ready for bottle service and can expand that to
40 if necessary. Bottle service has become a
“status purchase,” and one bottle can lead to
several as the night goes on. “It isn’t just rich
guys coming in here and buying expensive bottles;
it’s regular kids who are doing it, too.
Today, it’s ‘how they roll,’ so to speak,”
observes Downey.
Since opening at the turn of the year,
Cathouse is rolling with great press and the
buzz and numbers to call it a preliminary success.
It would appear that teetering on the edge
of iniquity—and having a good meal while
you’re at it—is a heady and exciting place for
the Sin City crowd. Thanks to the careful balance
of sexiness and playfulness, Blau says, the
bordello atmosphere is equally a hit with men
and women.
Culturally, the true bordello experience was
as much about the food, drink, and ideas in
the socializing area as it was about “what
might be going on in the other room.” While
the Cathouse concept teases at the frayed ends
of the socially and morally acceptable in the
twenty-first century, Chef Simon, Elizabeth
Blau, and company faithfully create fun, accessible
food and drink for a new bordello society.
Perhaps venturing so close to the forbidden
will help guests rediscover the sensuous wonders
in those pleasures allowed us.
Denny Lewis is a frequent contributor to HOTEL F&B.