Grab 'N' Go Buffets Mandarin Oriental, Boston, puts efficient service on the banquet menu. By John Paul Boukis
To streamline the
flow of buffet traffic,
the F&B team at the
Mandarin Oriental,
Boston, presents all
food in individual
pre-plated servings.
“We know that we
have exposed our
clients to something
new, beyond regular
banqueting food
presentations,”
says Sala Chnioui,
director of
banquets.
Uniquely designed buffet
stations with pre-served
portions are contributing
to increased business,
including rebookings from
happy customers.
While planning for opening, the F&B
team at the Mandarin Oriental, Boston,
took advantage of the opportunity
to consider banquet service from new perspectives
and perhaps do things differently. “As a new
hotel, we had to think about each buffet setup,”
says Sala Chnioui, director of banquets. “Our
idea was for the buffet to be sleek and clean, not
cluttered or crowded. So we took a look from an
operational standpoint and also from the guest
perspective. We asked, ‘Is it easy to get to the
plates, silverware, and napkins? Does it create
a traffic jam?’ We looked at how a guest typically
approaches a buffet. They like to view a
table from all corners and tend to go right to the
middle to have a look around.”
Chnioui and his team recognized the stream
of guests rubbernecking in the middle of the
buffet was a traffic problem. Grazing guests
had to wind around to find plates, napkins, and
silverware before working their way back to the
center for the food that first caught their interest.
Their solution was to move away from self-serve
platters and chafing dishes entirely and present
all buffet food in individual servings. “Wherever
the guest goes, there’s a small plate with the food
already on it,” Chnioui says. “We figured having
pre-plated servings at all sections of the buffet
eliminates the extra trip.”
At each station, an attendant continuously
replenishes the individual plates. And the room is
filled with servers bussing as guests cycle through
all those little plates.
Since opening in October 2008, the team has
implemented a variety of buffet stations using
this approach. “Our paella station has a chef in
back cooking on a couple of induction burners,”
Chnioui says, noting that, in Boston, ordinances
disallow open flames at buffets. “The paella is
dished into individual bowls and put on beautifully
shaped glasses that form risers with unique
legs.” Chnioui also uses S-shaped dishes as
individual cheese plates, perched on a giant cheese
display wheel.
The rustic Asian Heritage station uses bricks for
display, with Sterno placed in the middle beneath a
Chinese wok with bamboo. The station serves duck
spring rolls and prawn tiger shrimp, with hot water
and spices providing enticing aromas.
“We also do a carving fish—red snapper with the
head,” Chnioui explains. “We position the fish so it
is sitting up looking at you. It makes a big impact on
everyone who sees it.” Another marquis presentation
is a full roast pig.
For buffet décor, “We have funky tables from
Australia in black and red oak colors,” Chnioui says.
The tables are made of pressed wood with reversible
laminate tops, allowing for a skirtless table on folding
steel legs. “We always discuss what colors will
complement the buffet, and we flip them whichever
way looks best.”
For banquet bar service, the hotel has three
mobile bars, each with two separate semi-circle
bars that may be used alone or together as a full
circle. The back of each has a shelf for glassware, a
cabinet on the bottom for extras, and a container
in the middle for items on ice, such as wine, bar
juice, beers, and sparkling wines.
“Many banquet bars have a black linen-wrapped
area,” Chnioui says. “This eliminates that. The
back is curved and has a platform on the right for
making mixed drinks. It also has a drainage system,
shelving system, and a couple of cabinets. It’s very
straightforward and neat.”
“These strategies and attention to detail have
increased business for us,” Chnioui reports. “We’ve
been in operation a short time but have had significant success, and the best way to tell this is by the
fact that many groups have rebooked their event
business with us for next year. The word-of-mouth
marketing is very important in generating new business,
especially in the wedding and social markets.
“We know that we have exposed our clients to
something new, beyond regular banqueting food
presentations, and we feel that the community has
embraced our ideas. We have the opportunity to express
our Oriental heritage in our food presentations,
and it is a joy to see how many of our guests enjoy
taking photos of these as memories to take home
with them.”
John Paul Boukis helped develop the American Hotel and
Lodging Association’s publishing division and is a founding
editor of HOTEL F&B. He is based in Tampa.